Sending, Follow-up & CRM Guide
You hit send; the real work starts now. The winners read signals, keep the cadence and walk their pipeline weekly. In Turkish.
This guide covers the most neglected half of the system: getting your message delivered without landing in spam (domain health), reading signals correctly (replies, silence, bounces), returning at the right time (the 3-7-14 cadence) and keeping opportunities alive in a pipeline instead of letting them die in Excel (Zoho Bigin). The measurement chapter explains what each number tells you; the compliance chapter draws the KVKK and GDPR lines.
What is inside?
- GMass and Mailmeteor setup: personalised bulk sending on top of Gmail
- Domain health: SPF, DKIM, DMARC and warmup
- Scaling: going from 10 to 100 messages without losing quality
- The Sales CRM workbook (Excel) map and usage flow
- Signal reading: what to do on replies, silence and bounces
- The 3-7-14 cadence and the polite break-up message
- Zoho Bigin setup: a 5-stage pipeline and the weekly routine
- A measurement table + KVKK/GDPR essentials (with the Germany warning)
Who is it for?
- Teams that forget follow-up and write only when they remember
- Anyone about to start bulk sending on a fresh domain (spam risk)
- Teams turning Excel lists into a living sales process
Part of the kit: This content is part of the AI Lead Generation Kit series. For best results use the main playbook, the topic guides, the prompt library and the Sales CRM workbook together; they cross-reference each other. Content is in Turkish.